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Sales & Marketing - Marketing

Marketing Training Programs & Courses

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Title Provider Media Primary Office Language Get Info
Branding ConsultingThe Summit GroupOnsite,Blended Learning,Teleclass/WebinarUSAEnglish
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The Summit Group is highly experienced in business and sales training and consulting, with proven content and highly-rated delivery worldwide.
Marketing to Align with ClientsSolutions ProvidedOnsiteUSAEnglish
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Competitive Strategy: How To Develop Winning Marketing Plans And Breakthrough StrategiesAmerican Management AssociationPublic & Onsite
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USAEnglish
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This three-day seminar helps you practice the skills and apply the tools necessary for mastering the "outside-in" thinking approach--and ensures that you stay on top of critical events, emerging trends and competitor actions.
Breakthrough MarketingStrategic Action AssociatesOnsiteUSAEnglish
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Undertake a Growth Search and achieve breakthrough results through the application of the five-step Breakthrough Marketing process. Conceive a "killer market positioning," and develop innovative ways to increase share and penetrate new segments.
Marketing for Service-Driven OrganizationsAmerican Management AssociationPublic & Onsite
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USAEnglish
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Learn how to exploit service-specific attributes, develop marketing plans that integrate critical success factors like people, processes, productivity and physical evidence, and explore quality, service design, customer loyalty and management issues
Fundamentals Of Marketing: Your Action Plan For SuccessAmerican Management AssociationPublic & Onsite
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USAEnglish
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This intensive four-day seminar gives you the hands-on tools, techniques and skills you need to deliver bottom-line contributions and become a strategist who can think and act "outside the box."
Effective E-Mail MarketingAmerican Management AssociationPublic & Onsite
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USAEnglish
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Learn basic tools & tactics to create and manage a successful campaign. Discover the best software tools, how to measure & fine-tune campaigns, apply targeted strategies for different audiences, understand the importance of ethics in e-mail marketing.
Effectively Marketing To Women: Tapping Into Hidden ProfitsAmerican Management AssociationPublic & Onsite
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USAEnglish
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Learn how to implement marketing programs that effectively reach women, resonate with their needs and values and, at the same time, enhance your marketing efforts with male customers and prospects.
Channels StrategiesSolutions ProvidedOnsiteUSAEnglish
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Managing Your Marketing Communications Mix For Better Bottom-Line ResultsAmerican Management AssociationPublic & Onsite
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USAEnglish
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Learn how to achieve the bottom-line results you're looking for in your marketing efforts. You'll walk away with the actual groundwork for your own marketing communications plan--complete with specific objectives--that you can implement back on the job.
AMAs Advanced Course in Strategic MarketingAmerican Management AssociationPublic & Onsite
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USAEnglish
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Discover cutting-edge strategic marketing modelsand their real-world applicationsto improve the success ratio of marketing activities. Find new, advanced approaches to maximize the benefits of Internet and e- commerce technology.
Positioning Long Sales-Cycle, Big-Ticket Technology Products for SuccessThe Quest TeamTeleclass/Webinar,OnsiteUSAEnglish
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Learn to control and manage market perceptions. This course provides a full understanding of the philosophy and requisites of positioning, as well as providing a collection of techniques and procedures for positioning strategies and tactics.
Leveraging Web 2.0 to Engage Customers and Build Your BrandAmerican Management AssociationPublic & Onsite
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USAEnglish
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This seminar provides marketing professionals with techniques for applying Web 2.0 strategies & tools to their overall marketing portfolio. Research consumers` online habits and mine the data to engage them with blogs, social networks, podcasts and video.
Marketing by Referrals & EndorsementsLearning LAB AssociatesOnsite
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Referrals and endorsements are the best way to add to your customer base. Use our Referral Marketing System to ask for and make the most of each referral and endorsement.
Marketing for Non-Profit OrganizationsThe Welford GroupInternet Based TrainingUSAEnglish
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Marketing is an important function for non-profits - it's the way they determine the needs of their clients and their donors. This online course focuses on principles of marketing for non-profit organizations.
Developing New BusinessSolutions ProvidedOnsiteUSAEnglish
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Pricing Strategies: Capturing and Sustaining a Competitive AdvantageAmerican Management AssociationPublic & Onsite
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USAEnglish
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You will gain unique tools and proven tactics to better assess your current pricing position and develop a pricing strategy that will increase your company`s "share" and long-term customer loyalty.
Aligning Marketing and Sales: Achieve Success Through CollaborationAmerican Management AssociationPublic & Onsite
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USAEnglish
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Achieve better customer relationships, product/service solutions that meet customer demands, superior speed-to-market performance and greater organizational competitiveness!
Fundamentals of Product MarketingThe Quest TeamPublic & Onsite
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USAEnglish
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A national award-winning 3-day seminar covering all aspects of business-to-business marketing of high- dollar, high-technology products and services. Taught by 6-8 technology marketing executives with over 200 cumulative years of experience.
Marketing Principles CourseCleveland Institute of Electronics (CIE)Self-Paced Learning,Interactive Distance Learning,Print Based CoursewareUSAEnglish
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Learn how to become a marketing machine with this new distance learning course from CIE. Includes a professional certificate of completion, free tutorial support, 10 lessons, textbook and study guide. Study in your own home and take your exams online.
Measuring and Maximizing Marketing ROIAmerican Management AssociationPublic & Onsite
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USAEnglish
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Now, discover various measurement toolsfrom financial techniques that measure traditional activities to research methods that measure attitudes, perceptions and other intangiblesand how to implement them.
Market Research: How to Get the Right Data to Make the Right DecisionsAmerican Management AssociationPublic & Onsite
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USAEnglish
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Learn how to use market research to determine your companys competitive position and enhance its performance. At this seminar, youll discover a broad range of market research tools.
Presentation Skills for Sales ProfessionalsAll The World`s A StageOnsiteUSAEnglish
What's in it for them? Create a dynamic sales presentation designed to meet your client's needs. Individual coaching, feedback and action plan.
ProcessPowered Marketing Boot Camp - 2 Day BasicBob Roth, Ph.D.Onsite,CoachingUSAEnglish
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PPM Boot Camp is a dynamic and fun experience. Basic Boot Camp provides marketers, and other managers, with the knowledge and tools they need to build more innovative products, and to take them to market more profitably.
Marketing SkillsTraining SystemsOnsiteUSAEnglish
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Developing a Successful Marketing PlanSequent Learning NetworksOnsiteUSAEnglish
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Learn how to improve the performance of your products and services with a practical, step-by-step program to developing, writing, and implementing a successful marketing plan.
ProcessPowered Marketing AssessmentBob Roth, Ph.D.Onsite,CoachingUSAEnglish
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An Assessment generally follows the PPM Overview. Meeting individually with managers, Dr. Bob designs an optimal course of training to get customer-driven innovation happening on a reliable and sustainable basis, and for taking that innovation to market.
Strategic Marketing--Developing a Brand Image and Communicating the MessageThe Quest TeamTeleclass/Webinar,Onsite,CoachingUSAEnglish
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Learn to develop a brand platform as a model for defining a brand identity and building customer loyalty. Gain insight into the effective marketing communications tools that currently exist to deliver the brand platform and build customer awareness.
Business-to-Business Marketing StrategiesAmerican Management AssociationPublic & Onsite
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USAEnglish
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Techniques for developing & applying effective B2B marketing strategies to create a competitive advantageincluding building profitable long-term customer relationships, creating value-based pricing strategies, coordinating company resources & more.
ProcessPowered Marketing OverviewBob Roth, Ph.D.Onsite,CoachingUSAEnglish
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A ProcessPowered Marketing strategy builds a reliable track for innovation to run on, and takes it to market to build competitive advantage. The Overview helps senior managers determine if PPM is the right way to go. Presented by Dr. Bob.
Presentation Skills for Sales and Marketing ProfessionalsAll The World`s A StageOnsiteUSAEnglish
What's in it for them? Create a dynamic sales presentation designed to meet your client's needs. Individual coaching, feedback and action plan.
AMAs Course on Direct MarketingAmerican Management AssociationPublic & Onsite
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USAEnglish
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This introductory seminar shows you how to mine the direct marketing tool kit-from databases, offers and metrics to segmentation and one-to-one marketing-in order to enhance the entire go-to-market process.
The Copywriter`s WorkshopNational Seminars GroupPublic & Onsite
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USAEnglish
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Two days packed with copywriting how tos cutting- edge attention-grabbing techniques... successful strategies for selling your message... and proven tips for overcoming the most infuriating challenges that copywriters face every day
ProcessPowered Marketing Boot Camp - 3 Day AdvancedBob Roth, Ph.D.Onsite,CoachingUSAEnglish
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Advanced Boot Camp delivers the same training as the 2-Day. During Day 3, Dr. Bob provides personal coaching and consulting to participants as they initiate, or work on, real projects. Advanced Boot Camp almost always produces immediate results.
Using the Media to MarketExperience Media Consulting GroupOnsite,Coaching,RetreatUSAEnglish
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Use the mass media to market products and services. Award-winning former print editor and network executive producer George Merlis teaches all skills needed for media marketing mastery. Participants receive a copy of his book, "How to Master the Media."
Marketing Essentials for new marketing professionalsNational Seminars GroupOnsiteUSAEnglish
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Developed specifically for people with no marketing background, this exciting workshop does away with marketing theory and jargon to focus on easy-to-apply marketing techniques, tricks and tips guaranteed to work hard for you.
Telemarketing SkillsR.C. Taylor and AssociatesOnsiteUSAEnglish
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Selling over the telephone is a different experience! This workshops sets people up to be successful.
Theory of Constraints, Constraints Management, TOCThe Claymore Group, LLCExperiential,Retreat,OnsiteUSAEnglish
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TOC is a organization-wide improvement methodology used to identify and prioritize true performance constraints and to resolve them as economically as possible. Applications include marketing & sales, project management, production and distribution.
ProcessPowered Marketing Post Grad. SupportBob Roth, Ph.D.Onsite,CoachingUSAEnglish
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Dr. Bob provides Boot Camp graduates with ongoing training support when, where and as they need it. Typical 1-day trainings include: Reengineering The 4 Ps With a 5th P – Process, Process Improvement,Process Benchmarking, and Competitive Analysis.
Successful Branding: The Face Of Your Business StrategyAmerican Management AssociationPublic & Onsite
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USAEnglish
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This seminar provides a step-by-step approach for managing your brand as a strategic asset. You will learn the necessary steps to understand what your brand stands for & how to determine the role your brand should play in your overall business strategy.
Buying AdvertisingJEDlet.comInternet Based TrainingCanadaEnglish
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Get maximum value from your advertising budget by implementing the tips offered here. Learn some pointers on how to buy advertising in print, radio, television, billboards, transit, and on the Internet.
Strategic MarketingGary Slavin - Trainer, Consultant, FacilitatorOnsiteUSAEnglish
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Marketing vs. sales, conducting market research, developing and implementing a marketing strategy are discussed, and participants are challenged to relate these topics and techniques to their current situation within their organization or department.
Value Propositions - The Basis of Value SellingThe Quest TeamTeleclass/Webinar,Onsite,CoachingUSAEnglish
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Make price a secondary consideration with your customers. You will learn all of the concepts involved in Value Propositions and engage in exercises to create them for your company and products.
The Advertising QuestionGary Slavin - Trainer, Consultant, FacilitatorOnsiteUSAEnglish
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Good advertising is a good investment and an excellent strategy for increasing sales and growing your company. Why advertise? is tackled head on using a strategic approach that ties your advertising strategy to your marketing and sales effort.
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